Three fits
Baggy is cut wide through the thigh and leg, the relaxed 90s shape that stacks over trainers. Regular is the classic five-pocket cut with room at the seat and a leg that runs clean. Straight keeps the same width from knee to hem for a long, even line.
Washes
From raw selvedge and clean dark indigo, through stonewash and vintage light blue, to acid wash, washed black, charcoal grey, ecru and an over-dyed earth tone.
Finding your size
Jeans are sold by waist size, 30 to 38. Choose your usual trouser waist; for the baggy fit there is room enough not to size up.
Caring for denim
Wash jeans inside out, cold, with dark colours, and dry them in the shade: the colour lasts longer and the fades stay where you made them. Raw denim is best worn for a few weeks before its first wash.
Common questions
What is the difference between baggy, regular and straight jeans?
Baggy jeans are wide through the thigh and leg. Regular jeans have a classic cut with room at the seat. Straight jeans keep the same width from the knee to the hem.
What is raw selvedge denim?
Denim left unwashed after weaving (raw), with a tightly finished edge from a shuttle loom (selvedge) that shows as a clean line on the turned-up hem. It fades over time to the way you wear it.
How do I wash jeans?
Turn them inside out and wash cold with dark colours, or hand wash. Do not bleach. Dry in the shade. Raw denim is best worn for a while before its first wash.
What sizes do the jeans come in?
Waist sizes 30, 32, 34, 36 and 38. Choose your usual trouser waist size.
What do I wear with baggy jeans?
A plain white or black tee or a loose shirt, with chunky white trainers. Let the jeans stack over the shoe.
